Apparently, it is undeniable to say that Google is a powerful tool to make your products visible to your target customers in order to maximize your revenue. However, many sellers are facing difficulties because their accounts are suspended. So what are the tips to make your Google Merchant Center account survive in sales season? Reach out our blog for some minor but useful information to strengthen your Merchant Center account. 

Tiktok has updated its pixel to the newest version 2.0 to optimize uses and help merchants to track the most common events. After having a pixel installed on your website, it is crucial for pixel to start learning by creating events and defining the tracking rules. The more your pixel can learn, the better results you can get to optimize your ads afterwards. 

Tiktok Pixel acts as a site event management tool that can help sellers measure the effectiveness of the ad campaigns by tracking users' actions on websites. If you have a Shopify website and would like to create an ad campaign on Tiktok, you need to have a TikTok pixel, install it in your Shopify store to track events, conversions and optimize your ads. In this blog, you can check step by step how to do it. 

Moving on to part 2 we are going to talk about the last 3 steps to use discounts correctly. 

Do you think discounts somehow hurt your brand? 

Well, it varies between people's perspectives. It’s no secret that discounts and promotions bring in more sales, but is it a good long term strategy or a cheap trick?

In this post, we are going to discuss 4 ways to increase revenue and not hurt your brand at the same time while promoting your sales.