Discount Strategies
Master the art of discounting with expert guides on consumer psychology, multi-tier savings, and Shopify promotion tips. Grow your sales and protect your profits

How to create One discount for multiple savings in Shopify
Learn how to set up one discount code that gives product discounts, order savings, and free shipping — without confusing customers.

Lily Dinh
11 Aug 2025

Psychology of Discounts in eCommerce: How to get more profits, not losses!
In this blog, we will describe circumstantially the psychology behind discounts and how to apply these discounts most effectively based on the fact.

Lily Dinh
17 Sept 2023

7 Ways to Make The Best Out Of Discounts Without Impacting Your Store (part 2)
Continue to discover the 7 Ways to Make The Best Out Of Discounts Without Impacting Your Store
Anita Nguyen
09 Nov 2020

4 Ways to Make The Best Out Of Discounts Without Impacting Your Store (part 1)
Check out the top 4 Ways to Make The Best Out Of Discounts Without Impacting YourStore
Anita Nguyen
08 Nov 2020

A Scientific Approach: Why do Discounts Appeal to the Human Psyche?
If presented with the three options below, which do you think would yield the most? A ring from $75 marked down to $25 Get a shirt for $80 and take the second one at $50% off Save $400 on a TV at $1,999
Anita Nguyen
02 Nov 2020

How to optimize Shopify sales using discount strategies
In this blog, we share how often to use, when you should markdown your products and which customers segments to offer, without hurting your bottom line.
Anita Nguyen
22 Jun 2020
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